If you’ve been seeking a ProgressPlay casino software review to help you decide if this is the right online gambling platform for your potential brand, you’ve found it! Casinnovate will provide you with an in-depth look at what this company has to offer its partners.
The ProgressPlay software platform has been around for nearly a decade and was established in 2012. Since its inception, this business has worked hard to be an industry leading provider of high quality casino and sportsbook content, delivering white label gaming platforms. It proudly powers a number of online casino brands and sportsbooks, including Casimpo, CasinoKings, and Interbet.
The company offers complete turnkey solutions for the online gaming industry and is fully tailored to fit all customer needs. Among the ProgressPlay turn key solutions are CRM, operations, player management, payment processing and customer care services.
The real money, cutting-edge gaming platform runs on all devices, including computers, mobile phones and tablets. This means that the high-quality casino content that is powered by ProgressPlay can be accessed anytime and anywhere players of your brand are connected to the internet.
Additionally, the ProgressPlay white label solutions are backed by privacy and top-rated security and are fully licensed and regulated by the UK Gambling Commission and the Malta Gaming Authority.
Another notable aspect about this particular Malta-based brand is that ProgressPlay’s team of specialists include the company’s CEO Itai Lowenstein, who leads the experienced and dynamic casino management team. Lowenstein has over 14 years of managerial knowledge and understands the various roles within the regulated gaming market. Lowenstein’s incredible experience evolved from previously working with some of the biggest names in the business, which the company believes is a huge asset to its partners.
ProgressPlay Casino Solutions
ProgressPlay can help you make your own successful online casino. From start to finish, the company’s full turnkey solutions make it easy for you to create a brand that operates with security, stability, reliability and responsibility.
They claim that their technology is based on a proprietary state-of-the-art software platform that has been designed for seamless integration with desktop PC and mobile, including a single wallet function. They take care of everything you need to get up and running and provide you with dedicated support along the way.
More to the point, here’s what the ProgressPlay casino platform has to offer:
Market leading content
CRM
Customer service
Payment processing
API integration interface
Business analytics
Affiliate Program
Mobile and PC Platform
Licensing
Acquisition
ProgressPlay Games
ProgressPlay casino gaming software includes a wide range of both big name and lesser known innovative online casino game developers and providers. With well-known juggernauts like NetEnt, Microgaming and Evolution Gaming, there’s an impressive range of slots, jackpots, casual games, table games and a live casino offering.
What’s more, their portfolio continues to expand, which means new content is being added all the time, giving their partners the chance to truly deliver a diverse and eclectic real money gaming experience to their players.
ProgressPlay partners can literally choose from hundreds of games with the largest progressive jackpot network, the industry’s hottest slot games and leading brands.
Full List of Game Providers
There are over 36 Progressive Play gaming providers and counting. Among this incredible array of providers you’ll find:
ProgressPlay Licenses
When this ProgressPlay software review was created, the company held two gambling operating licenses – one in the UK and the other in Malta.
Having these licenses insures that the casinos operated by ProgressPlay partners are fully compliant with the gaming rules and requirements that are outlined by those well-respected regulators.
Available licenses
Although ProgressPlay holds only two gambling licenses, these regulatory bodies happen to be among the biggest in the industry. The UK Gambling Commission grants gambling sites who hold its license access to players in the lucrative UK sector, while the Malta Gaming Authority opens up doors to a number of jurisdictions, including “unregulated” .com markets.
How to obtain a license
Applying for
a license is not a simple process, which is why partnering with the ProgressPlay
online casino platform can be a smart option.
The reason is that each regulatory body adheres to different requirements and
stipulations and are in a constant state of change as the gambling industry
grows and evolves. Moreover, the application process is highly complex and can be
quite daunting, especially when you’re new to the game.
ProgressPlay conveniently takes care of all the licensing applications and other legal stuff for you, simplifying the process of attaining a license. Essentially, all you need to do is use the license that ProgressPlay has attained to obtain all the licenses they have. It’s as simple as that.
ProgressPlay Localization Perks
ProgressPlay gambling software, which includes both a sportsbook and casino turnkey solution, supports a branded PC and mobile client in multiple languages. The platform operates in all countries where Malta and UK licenses are valid, providing the necessary support for these markets.
With that said, jurisdictions where the company currently operates include:
Canada 
Finland 
Germany 
Portugal 
United Kingdom In terms of supporting different jurisdictions, ProgressPlay can provide:
- Helping setting up your casino site in multiple languages
- Localized payment methods
- Exclusive game-related and promotional content
Special Features Offered by ProgressPlay
There are a few noteworthy features that benefit partners of this company. These include:
Acquisition
Being a partner of the ProgressPlay iGaming platform allows you to choose and customize your own acquisition campaigns. In other words, you get to choose which offer you would like to use. This can be achieved by brands, campaign, tracker or code.
Flexible Bonuses
Partners are provided with flexibility in regard to the types of bonus offers they can make available to their players. Not only are there over a dozen different welcome bonus offers, but ProgressPlay casino sites can choose alternative promotions in place of standard deposit bonuses, such as Free Spins upon registration, Free Spins upon deposit, Free Money offer, etc. It’s up to the partner how they choose to reward their players.
Dedicated CRM Team
ProgressPlay has an experienced customer retention team that is wholly dedicated to providing an extensive variety of optimization and retention services and solutions, including daily promotions, a dedicated VIP team, special events, exclusive perks and so on. More about CRM will be discussed later in this ProgressPlay casino software review.
ProgressPlay Brands
At the writing of this ProgressPlay platform review, the company had over 50 partners and counting. Needless to say, there are new casinos by ProgressPlay popping up all the time.
This company has definitely found success at providing partners with a dynamic and unique way to monetize their current site traffic to run a fruitful online casino operation.
With that said, some of the most notable ProgressPlay casinos are:
Interbet
Interbet.com is one of ProgressPlay’s newer partners, having first opened in 2018. In addition to its casino offering it also has a sportsbook offering and places its focus equally on both the entertainment it provides as well as promotions. There’s a wide range of thrills from this user-friendly and easy to navigate PC and mobile brand.
Casimpo
As the name suggests, Casimpo.com is all about keeping things simple for its players. It is a UK-first brand and offers a variety of games, regular bonuses and promotions, including over 450 slots and casino games, bonus happy hours, weekly cash bonuses, weekend cashback and regular free spins.
CasinoKings
CasinoKings.com boasts hundreds of mobile and PC games and features a kingly theme that’s all about enjoying a royal court of games and promotions. This brand places a special focus on providing players with a unique experience of weekly and exclusive promotions as well as a VIP rewards system.
ProgressPlay Payment Providers
ProgressPlay is a provider of ultra-secure payment processing solutions. Partners are able to provide their customers with the choice of banking options including credit cards, debit cards, eWallets, prepaid cards, bank transfer, mobile payments, etc.
Available currencies include: USD, ERU, GBP, and SEK.
There are more than 20 payment methods, many of which are available for making both deposits and withdrawals. Some of these methods include:
AstroPay Card 
Visa 
ecoPayz 
WebMoney 
Euteller 
GiroPay 
iDEAL 
instaDebit 
Interac 
Maestro Card 
MasterCard 
Neteller 
PayPal 
Paysafe Card 
QIWI 
Skrill (Moneybookers) 
Sofort 
Trustly Additionally, Pay N Play is available, which is an innovative product from Trustly that gives players the ability to begin playing real money games immediately with one fast deposit from their online bank.
Average withdrawal times
Casino payments and processing is carried out in a secure and timely manner. Quick deposits and withdrawals keep customers happy, confident in your brand and returning. The average withdrawal time is 24 hours. Usually, eWallets process with the greatest speed of all the banking solutions.
ProgressPlay Support
ProgressPlay iGaming software comes with a highly trained native speaking customer support team that is dedicated to answering any questions or technical issues. The support staff is friendly, professional, knowledgeable and reliable.
Languages Available
Support is available in English
Hours of Operation
For casino players, customer service can typically be reached between the hours of 7:00 AM – 11:00 PM (GMT).
Communication channels
Support can be reached via:
- Live Chat
- VIP Support
Partner Support
ProgressPlay does offer its partners with premium support that is available 24 hours a day, 7 days a week, 365-days of the year in English.
Every partner receives their own dedicated Account Manager. He or she will be your main contact that will help you set up your brand and who will help you find the answers to any operational, marketing or commercial questions that you may have.
Additionally, if changes need to be made, these can often be made swiftly, depending on what you have requested of your account manager.
ProgressPlay CRM Solutions
As previously stated, the experienced customer retention team is responsible for providing a wide variety of retention and optimization solutions. Some of these solutions include a dedicated VIP/high roller team, cross sale to multiple games, various marketing communication channels (e.g. email, chat, SMS, in-client, etc.), and so on.
Who does the CRM?
ProgressPlay uses its own proprietary system. The monthly retention calendar is sent to the partner, who also has the freedom to set up their own campaigns with their account manager.
This gives the partner the chance to choose from different player retention services, such as exclusive promotions, special events, and so on.
Having the option of setting up a unique marketing campaign providers partners with the convenience of creating a promotional offering that works best with their brand.
ProgressPlay Loyalty Program
ProgressPlay casinos have the option of implementing a multi-tiered VIP
program that gives players the chance to climb different levels, including
Bronze, Silver, Gold, Platinum and Diamond.
Each level has its own special perks that get better the higher the player
climbs. Players in the upper levels are treated to the top benefits like a
dedicated VIP manager, invitations to exclusive events, higher deposit and
withdrawal limits, and so on.
This type of loyalty program helps to keep players feeling satisfied and
valued, increasing the likelihood that they will return again and again to your
site. What’s more, the VIP program is suitable to the theme of any brand.
ProgressPlay Front End Flexibility
ProgressPlay
offers an extremely flexible front end, providing partners with more than one
option to get their website up and running.
Option 1 – You can build your own
website using your own designer and integrate this website with the ProgressPlay
software provider platform. Additionally, if you should choose this
option you also have the opportunity to take advantage of ProgressPlay’s
strategic partnerships with leading website designers.
Option 2 – Use ProgressPlay’s
proprietary software, developed in-house, which enables you to launch a dynamic
state-of-the-art HTML5 website CMS template to support both mobile and PC
gaming platforms in a matter of weeks. It’s up to you whether or not you want a
platform that is a stand-alone offering or an enhanced joint-offering alongside
the instant games platform.
ProgressPlay Back End Advantage
Being one of
the ProgressPlay
network sites gives you access to a back-end solution that includes a
complete analysis on all aspects of the gaming platform’s automatic daily
reporting.
All relevant KPIs are updated every 10 minutes and this same information is accessible
through an API, giving partners the advantage of being able to view it at any
time. You’ll find that there is always ongoing optimization of CRM and
exclusive games.
ProgressPlay Affiliate Program
Partners
who would like to make the most of an affiliate program have the option of
taking advantage of ProgressPlay’s pre-integrated software partners, Wynta, MAP
and Income Access. This is a very straightforward and easy option.
That being said, if you would prefer to integrate your choice of affiliate
software this is also welcome and can be easily accomplished through the
company’s API.
Time to Market
Once all contracts have been signed and everything has been set in motion, it should take no more than 3 – 5 weeks for your online casinos to be operational.
Pricing
In terms of cost, ProgressPlay’s commercial offering requires a:
- Set up fee
- Monthly admin fee + Content royalty fees
- Percentage granted in accordance to revenue tiers
Fees may vary depending on what a partner may want or require.
ProgressPlay is an excellent company that can meet the needs of most businesses seeking online casino and online sportsbook solutions. With that said, there are a few potential downsides that should be considered.
Disadvantages of the ProgressPlay Platform
- No proprietary games – This company has partnered with many of the industry’s top game providers, giving you access to hundreds of games. However, if you want to offer something more unique, it does not provide any proprietary games software.
- Offered support for players is not 24/7 – Though player customer support is part of the ProgressPlay white label solution and includes email, telephone, live chat and VIP support, this service does not run 24/7.
- No cryptocurrency – There are many ultra-secure payment options available, but cryptocurrency is not supported. This can be a drawback for any business that would like to offer more than fiat payment methods.
ProgressPlay Review – Bottom Line
ProgressPlay is a reliable and quality provider of full turnkey, white label casino software solutions. They power many successful brands and offer a number of dynamic services and tools that make starting an online and mobile casino a quick and convenient experience.
However, in spite of where they shine, ProgressPlay could stand to improve on a few aspects. For instance, it would be nice to see them offer more licenses, cater to more localized jurisdictions, and offer 24/7 support to their partners’ customers.
Beyond that, however, the ProgressPlay casino software provider platform delivers a premium product, complete with a dynamic range of gaming providers and a team of experts that can help partners keep their players coming back for more.
